Newspaper Ownership in India
The Indian media market differs from
those of developed countries in several ways. For one, India is a developing
country and all segments of the media industry (including print and radio) are
still growing unlike in developed countries. The media market in India remains
highly fragmented, due to the large number of languages and the sheer size of
the country.
Types of Newspaper Ownership in
India
There are various types of media
ownership. There are many media organization in the country that are owned and
controlled by a wide variety of entities including corporate bodies, societies
and trusts and individuals. There were over 82,000 publications registered
with the Registrar of Newspapers as on 31 March 2011
There are four major types of
ownership of mass media. Chain, cross media, conglomerate and vertical
integration.
Chain Ownership
Chain ownership means the same media
company owns numerous outlets in a single medium, a chain of newspaper, a
series of radio stations, a string of television stations or several book
publishing companies. Chain ownership in India applies mostly to newspapers.
There are many publishing groups in India which fall into this category such as
the group headed by the Times of India, Hindustan Times, Indian Express,
Statesman, Ananda bazar Patrika, Hindu, Telegraph and living media foundations.
Cross Media Ownership
Cross media ownership is when the
same company owns several along with newspaper, magazines, musical labels, and
publishers and so on. cross-media ownership across the various
carriers such as television, radio or print; consolidation, including vertical
integration among media operations of content, carrier and distributor within a
media segment such as television or radio; and market share dominance in a
given geography within each media segment.
Conglomerate Ownership
Conglomerate ownership means the ownership
of several business one of which a media business. For example when a
publishing company owns a newspaper along with chemical, fertilizer, cement
rubber or plastics factories, or a liquor brewery or distillery or a major
corporation has controlling shares in a number of media related business, the
pattern is conglomerate. In a conglomerate, there will be interlocking of
directorships, which means the same persons will be director of a media company
as well as of manufacturing industries or financial corporations. Infact
several transport or lorry company directors are directing the destiny of
newspaper, television or film production companies. Their main business will be
a high profit industry, but they run a media company for prestige or to exercise
social and political influence on decision makers in the private or public
sector and in the government of the day. Such a conglomeration may not always
support an unbiased or dispassionate presentation of events, issues and
personalities. However, there are already at least six states where a
single media house has a clear and growing dominance. These are media groups
that are emerging as national conglomerates. They are all in the news business
as well as in entertainment, media distribution and network business. They own
newspapers, magazines, radio, cable TV and television channels, to name their
key businesses.
Vertical Integration
Vertical integration indicates that
a media company monopolizes the production of the ingredients that go into the
making of media products. For example a newspaper publisher may own
several hundred areas of forests where the major components of a newspaper
namely wood for newsprints cultivated. Some other newspaper company may own a
factory that produces the bulk of the printing ink or processed used in the
industry. Certain film companies may own studies or industrial
units producing film stocks or even a chain of theatres where the
films are exhibited.
If the present trend of cross media,
conglomerate and vertical integration ownership continues, monopolization
will result which will ultimately lead to the phenomenon of
suppression not only of media freedom but also of the
unbiased presentation of various points of view. Most media
companies in India and abroad are integrating vertically to sell cross-media,
often acquiring or building multimedia platforms. News Corp.’s Star TV India
and Sun TV Network Ltd already own DTH and cable distribution platforms. Star’s
cross-media India operations include television channels, Internet offerings,
radio, mobile entertainment and home video (incidentally, 11 cable distribution
companies provide some 400 television channels in India). Sun Network has 14 TV
channels in four states, cable assets, four magazines, radio stations and two
newspapers. In Tamil Nadu, the dominance of Sun in cable and satellite TV
(channels and distribution network) and now in the DTH market is quite visible.
Sun TV and its cable company are known to simply blackout political telecasts
by rival Jaya TV.
The Ownership Pattern of Newspaper
in India
There are many media
organisations in the country that are owned and controlled by a wide variety of
entities including corporate bodies, societies and trusts, and individuals.
Information about such organizations and people is scattered, incomplete, and
dated.
·
The sheer number of media organizations
and outlets often conceals the fact there is dominance over specific markets
and market segments by a few players – in other words, the markets are often
oligopolistic in character.
·
The absence of restrictions on
cross-media ownership implies that particular companies or groups or
conglomerates dominate markets both vertically (that is, across different media
such as print, radio, television and the internet) as well as horizontally
(namely, in particular geographical regions).
·
Political parties and persons with
political affiliation own/control increasing sections of the media in India.
·
The promoters and controllers of
media groups have traditionally held interests in many other business interests
and continue to do so, often using their media outlets to further these. There
are a few instances of promoters who have used the profits from their media
operations to diversify into other (unrelated) businesses.
·
The growing corporatization of the
Indian media is manifest in the manner in which large industrial conglomerates
are acquiring direct and indirect interest in media groups. There is also a
growing convergence between creators/producers of media content and those who
distribute/disseminate the content.
Conclusion
The mass media in India is possibly
dominated by less than a hundred large groups or conglomerates, which exercise
considerable influence on what is read, heard, and watched. One example will
illustrate this contention. Delhi is the only urban area in the world with 16
English daily newspapers; the top three publications, the Times of
India, the Hindustan Times, and the Economic Times,
would account for over three-fourths of the total market for all English
dailies.
Further, the report calls attention
to the fact that all restrictions on vertical integration are currently placed
on companies. The large conglomerates of the Indian media are usually groups
that own different companies. This allows them to have controlling stakes both
in broadcasting and distribution by acquiring licences under their different
subsidiary companies, thus totally bypassing current restrictions and defeating
the purpose of their existence in the first place. The report, therefore,
suggests that restrictions no longer be placed on “companies” but on “entities”
or groups, which would include large groups and conglomerates such as BCCL and
Dainik Bhaskar.
The north-east too is in the
business of political ownership of news organizations, with Assam and Nagaland
in the lead. Nagaland Chief Minister Neiphiu Rio owns theEastern
Mirror, published by the Nagaland Free Press. In Assam, the most
interesting player is the former Union Minister of State of Parliamentary
Affairs, Matang Singh, who owns NE TV, Focus TV, NE Bangla, NE Hi Fi,
Hamar, HY TV, and Radio Oo la la. He controls them through
holding companies Positiv Television Pvt. Ltd. and Positiv Radio Pvt. Ltd.
Riniki Bhuyan Sarma, wife of the health minister of Assam, Hemanta Biswa Sarma,
controls News Live and Rang through holding
company Pride East Entertainments Pvt. Ltd. Other upcoming Congress leaders are
present in the media in Assam. MLA Anjan Dutta owns the daily Ajir
Dainik Batori through Dasharupa Engineering & Publications Pvt.
Ltd. Yet another Assam minister, Rockybul Hussain, in charge of the State’s
Ministries of Panchayat & Rural Development, Forest & Environment,
conrols the daily Janasadharan, through Janasadharan Printing &
Publishers Pvt. Ltd. Badruddin Ajmal of the Assam United Democratic Front
(AUDF), industrialist and social activist who is on the executive council of
Darul Uloom Deoband, controls the daily, Ganaadhikar, through
Unity Media and Infrastructure Ltd.
No comments:
Post a Comment